An eye for authenticity came naturally to Erin Morris growing up in rural Pennsylvania. The stone farmhouses and century-old barns on her childhood home were framed by bucolic greenery, manifesting a beauty that intensified over time. This sense of blooming rustic appeal has fused itself into Homegirl Collection.
Now set in sunny California’s San Fernando Valley, beach inspiration has melded into country classic in a perennial Boho chic, giving Homegirl Collection its own special place the in comfy world of specialty pillows. “My dad built the house we lived in, using stones from our land that were hundreds of years old. It helped me learn that real beauty is authentic. When I launched Homegirl Collection, I wanted every piece to be unique and true to it origins. I source the world looking for authenticity then bring that design to people’s homes.”
Started in 2013 after a romantic getaway to Laguna Beach, Erin, a wife and mother of two young children, Homegirl Collection specializes in one-of-a-kind pillow lines sourced from an international network of artisans. Its stylish blend of cool and comfortable pillows of the finest quality fast became a top seller on Etsy and earned a perfect rating.
Celebrating its 5-year anniversary, Erin’s Homegirl Collection has perfected rooms from Calgary to Cannes, film and TV sets beaming into homes everywhere, photoshoots and celebrity getaways. “It’s so fulfilling to go into a space and see it transformed into something beautiful. We’re all attracted to beauty and having a space in your home where you can be inspired and relaxed because the environment is what we aim to achieve.”
This season, Homegirl Collection is offering its first outdoor pillow line, bringing its interior design signature style outside.